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Things you will learn

Key highlights

Tools you can work hands on

Digital Marketing

Program Contents

  • Introduction to Digital Marketing
  • Digital Analytics
  • SEO
  • Web Designing
  • Structure Planning
  • WordPress Setup
  • Plugin Themes
  • Domain Extensions
  • EMD
  • Content Management System
  • Website Marketing
  • Blog Marketing
  • Understanding Search Engine Algorithms
  • SEO Ranking Factors
  • PPC foundations and Analytics
  • Robot
  • Spider
  • Crawler
  • Meta Tags
  • Keywords
  • Keyword Richness and Content
  • CPanel 
  • FTP Account
  • Web Page Markups
  • Linking
  • AMP Pages
  • Speed Optimization
  • Error Page Handling
  • Error 404,500
  • .htaccess file
  • Canonicalization
  • Sitemaps
  • XML
  • HTML
  • Press Release Distribution
  • PBN & RSN
  • Local Listing
  • Niche Backlining
  • Social Bookmarking
  • Guest Posting
  • Directories
  • Classified Submissions
  • Website Tracking & Monitoring Tools
  • Google Analytics Setup
  • Bing Webmasters
  • Tag Manager
  • Data Analytics & Webmasters
  • Google Adsense
  • Adsense Terminologies
  • Adsense Factors
  • Enhanced Cost-per-Click (ECPC)
  • Ad Auction
  • Position and Ranking
  • Geolocated Mobile Marketing
  • App Marketing & Analytics
  • Website Actions
  • Multimedia
  • Conversion tracking for Forms
  • Understanding Social Media Platforms
  • Case Studies
  • Do’s and Don’ts
  • Algorithms and Interactive Content
  • Branding and Content Insights
  • Ad Tools
  • Policies
  • Demographics
  • Targeting
  • Marketing Tools and Analytics
  • Brand Marketing and Campaigns
  • Content and Profile Optimization
  • Building Social CRM Tools
  • Analytics and Management (Tools)
  • Buffer
  • Klout
  • TweetDesk
  • Buyer Strategies
  • CMS
  • Affiliate Marketing
  • Tie-ups
  • Understanding Blogging
  • SEO for Blogs
  • Niche 
  • ProBlogging Case Studies
  • Adsense Guidelines
  • Requirements
  • Account Setup and Approval
  • PLA
  • Dynamic Display Ads
  • Content and Traffic Strategy
  • Freelancing Portals
  • Setup and Creation
  • Project Bidding
  • Project Proposal
  • Competitor Analysis Tools
  • Niche, Activities and Practices
  • LeadGen Tools and Techniques
  • Rented and Owned Attention
  • AI with Predictive Analytics
  • Uses of AI for location based Ads
  • CRM
  • Advance Collaboration Tools
  • Budget Management
  • Workflow Management
  • Cyber Security
  • Trojan Attacks
  • Intellectual Property Rights
  • Copyright

Advance plans

Choose your plan of action. Grow and ace with us.

₹ 30,000

PRO

Save up to 30% each month

Duration: 4 months

₹ 35,000

PREMIUM

Save up to 30% each month

Duration: 5 months

Capstone projects

Undergo practical learning and work on real time projects 

Content writing for SEO friendly blog
Planning a FB Marketing strategy for both Organic and Inorganic domains
Setup dummy Facebook Ad with estimated stats
Setup dummy google Ad with estimated stats
Testimonials

What our Students say about us

As a user, you can avail a the payment mode of your choice. The available modes are: UPI, debit/credit card, No cost EMI, Netbanking/Mobile banking.

When enrolling into SkillVertex’s training upskilling programs, you are associated with us for a duration of 2 months. Where as, with SkillVertex’s Advance Upskilling programs, you are associated with us for a duration of 5 months.

At SkillVertex, you are mentored by industry experts who have been/are working in the industry for a decent time and have a strong grasp in their domain of expertise. The process is tailored to provide concept clear training and practical hands-on learning during your upskilling journey.

With No cost EMI as a mode of payment, you can easily avail the same if you qualify a basic eligibility criteria.